Product Experience (PX) company, Akeneo, has been named as a leader in Gartner’s Magic Quadrant for Product Information Management (PIM) Solutions for Product Cloud.

As retailers’ channels and customer touchpoints expand, and AI-led and agentic discovery changes how products are found and evaluated by shoppers, trusted, enriched and actionable product data is increasingly essential to driving discoverability and relevant experiences at scale.

“Commerce is entering a new phase. Consumers are discovering products across more channels and AI agents are beginning to influence how products are found, evaluated and purchased,” said Romain Fouache, CEO at Akeneo.

Akeneo Product Cloud gives brands and retailers a unified foundation to orchestrate, enrich, activate and optimise product data.

This brings together PIM, supplier data onboarding, Digital Asset Management (DAM), product activation and product experience intelligence with AI-powered capabilities. Retailers can then simplify complexity, accelerate time to market, improve operational efficiency – the foundations for deliver compelling product experiences across channels.

“Companies need product data that is trusted, governed, contextualised and ready to perform. Akeneo gives them that foundation, along with the intelligence and activation capabilities to put it to work,” Fouache continued.

“Being named a Leader in the Gartner Magic Quadrant reflects the progress Akeneo has made in helping complex organisations turn product data into measurable business value,” he concluded.