Footwear retailer, Clarks, has announced a series of partnerships with global marketplaces, including SHEIN, Secret Sales and TikTok Shop, to expand its international digital presence and omnichannel customer reach.

Having already announced plans to launch its first owned UK digital marketplace in 2026, which will offer ‘trusted’ brands alongside its own ranges, Clarks will extend its marketplace strategy to include additional third-party platforms.

In the UK, this will include marketplace presence on SHEIN, Secret Sales and TikTok Shop. Meanwhile, in the U.S., Clarks will build upon its existing partnerships with eBay, SHEIN and Walmart, and will go live on Target in December 2025, while continuing to build momentum across the TikTok Shop platform.

“Expanding into new digital spaces helps us meet customers where they are,” said Joe Ulloa, President of Clarks UK, ROI & Europe. “We’re making Clarks even more accessible while continuing to offer fantastic products at great prices. Value and comfort remain at the heart of everything we do.”

The move is the latest in Clarks’ ongoing digital transformation journey, having recently deployed NewStore’s Unified Commerce Platform across 512 stores in the UK, Europe and North America.

With AbsoluteLabs as the integration partner, the rollout not only improved speed and efficiency across its in-store operations, but the composable tech architecture will also offer ongoing flexibility for continued innovation in response to market demands.