Flooring Superstore is accelerating its nationwide expansion with a £1 million investment in new locations, with turnover reaching £50 million in 2025, as its hybrid retail model continues to gain traction despite wider high street challenges.

The flooring retailer has recently marked its 50th store opening, following six new launches in 2025 across Manchester, Hove and Harlow. It says strong performance is driving plans for a further five openings before the end of the year.

Founded in 2012, Flooring Superstore originally launched as an ecommerce business before evolving into a hybrid retail model for both homeowners and trade professionals.

Dan Foskett, founder of Flooring Superstore, commented: “This milestone represents the strength of our business model and the confidence our customers have in our brand.

“What started as an online-only operation has become a scalable, nationwide business built around customer needs. By combining our digital strengths with tangible retail experiences, and developing exclusive brands, we’re offering stylish, practical flooring with substance – and building long-term market differentiation. Our focus remains on delivering quality products, providing expert advice and a seamless customer experience.”