With just one week to go until eCommerce Expo, the UK’s biggest online retail event, opens at London Excel (24 – 25 Sep 2025), we take a look ahead at some of the standout innovation from the show floor.
With 200+ exhibitors spanning retail tech – from payment and logistics to AI analytics and creative agencies – eCommerce Expo is an essential stop for those navigating the future of digital trading.
Here, we round-up our top ten tech picks of the innovation you won’t want to miss out on at the show next week.
Mapp Digital
Stand: E22
Mapp will showcase its Marketing Cloud, a platform that combines AI-powered digital analytics with cross-channel marketing automation. The solution collects and unifies customer data from multiple touchpoints, extracting actionable insights and serving personalised omnichannel messages.
Earlier this year, Mapp acquired the fashion-specialist AI solution, Dressipi. Integrating Dressipi’s technology with Mapp’s Marketing Cloud equips fashion brands with a unified solution to maximise profitable growth, reduce returns and enhance CX.
Mapp Digital’s CEO, James Brooke, will also run a spotlight session on the role of structured product data in enhancing retail performance at Ecommerce Expo.
Speaking on The AI-Powered Marketing Stage on Day 1 at 1.15pm, Brooke will explore how Gen AI, agentic search and customer expectations are reshaping how products are discovered and purchased. He’ll also outline strategies for product data enrichment to drive discoverability, conversions and growth in the era of agentic commerce.
Loop
Stand: L50
Loop is a commerce operations platform that empowers Shopify brands to optimise returns, allowing them to streamline customer journeys, reduce friction and maximise margins.
Earlier this week, Loop announced a new partnership with cross-border logistics platform, FlavorCloud. This gives Shopify merchants a new way to protect margins in the wake of the U.S. government’s suspension of the $800 de minimis threshold.
The FlavorCloud and Loop integration embeds duty avoidance directly into the returns workflow. This prevents double duty payments by structuring eligible returns as Delivered Duty Paid (DDP), recovering taxes already paid on outbound shipments when goods are returned.
“By embedding FlavorCloud’s compliance and duty recovery expertise into Loop, brands can adapt quickly while keeping returns easy and transparent for customers,” said Kristen Kelly, SVP of Product at Loop.
Quizell
Stand: E51
Interactive online customer experience solution, Quizell, will showcase its no-code platform that enables retailers to build interactive quizzes, forms and funnels in to digital shopping journeys.
Recently releasing a new version of its platform, Quizell brings together optimised UX/UI with powerful AI-driven features to help brands personalise customer journeys, boost engagement and generate leads.
“Our interactive stand will highlight how Quizell’s tools adapt to every business, making it easier than ever to turn engagement into measurable growth,” said its founder, Omri Yeheskel.
SCAYLE
Stand: G22
Enterprise commerce platform, Scayle, empowers DTC retailers to enhance CX through its intuitive features set, which will be highlighted on the booth.
SCAYLE counts Harrods and Manchester United among its UK customers, and last year Harrods partnered with the tech provider to launch its new online platform.
“Harrods is committed to delivering best-in-class and engaging customer experiences. And this means choosing partners that are equally committed to innovation,” said Harrods’ Chief Digital and Customer Officer, Caitlin Innes.
Scurri
Stand: H50
Delivery management provider, Scurri, is inviting ecommerce retailers and brands across categories – including beauty, fashion, toys and garden – to benchmark their shipping-volume growth against their competitor set at its booth.
The benchmarking tool is powered by insights from Scurri Unpacked, the company’s quarterly shipping trends monitor, which is based on anonymised data from 200million+ shipments annually.
Scurri recently announced UK retailer partnerships with fashion footwear retailer, Simmi London, and Bulk, the sports nutrition and activewear brand, which reported having saved more than £1million across its European delivery network with Scurri.
ShipStation
Stand: N21
Shipping solution, ShipStation, will demo innovations powering seamless order fulfilment, which allow retailers to consolidate orders from various sales channels into one easy-to-use platform.
In July, the fulfilment tech provider launched major feature updates, designed to save merchants money and help retailers to grow more efficiently.
This includes Automated Rate Shopping, which automatically surfaces the best value, fastest delivery time and cheapest shipping service, and a new branded customer returns portal offering seamless self-service returns experiences.
Meanwhile, its enhanced Inventory and Warehouse Management feature reduces overstocking, stockouts and inventory inaccuracies.
Shipsy
Stand: J73
AI-powered supply chain management platform, Shipsy will highlight innovation which optimises, automates and simplifies end-to-end logistics and supply chain operations.
This week, Shipsy announced a new strategic partnership with Tech Mahindra to accelerate AI-led innovation across retailers’ UK and European supply chains.
The partnership combines Shipsy’s advanced AI-native logistics orchestration with Tech Mahindra’s extensive expertise in digital transformation to drive efficiencies amid surging ecommerce demands.
“This alliance will enable enterprises to scale intelligently, make logistics management autonomous and deliver exceptional customer experiences,” said Soham Chokshi, Co-Founder & CEO, Shipsy.
Temu
Stand: K22
A growing number of UK-based retailers and manufacturers are turning to Temu, the fast-growing online marketplace, as a route to digital growth.
With consumer demand for value at an all-time high, Temu attracted 12.1million regular UK shoppers in just 19 months through social media ads and extremely low prices.
As a result, Temu is recruiting UK-based suppliers to sell products on its rapidly growing app and marketplace, which they can find out more about at its booth.
“Temu is actively recruiting UK-based sellers to broaden the range of affordable, quality products on our platform,” its spokesperson said. “This reflects our strategy to support local businesses while offering customers a more diverse selection.”
VINSINFO
Stand: CO2
VINSINFO, an IT solutions provider specialising in digital transformation, will present its end-to-end solutions that help retailers scale.
From platform development and smart checkout optimisation to omnichannel engagement and post-sales support, VINSINFO increases conversions, enhances CX and streamlines operations through AI integrations.
“Our approach goes beyond just building ecommerce stores,” said Anto JL Kings, MD of VINSINFO. “We combine deep industry expertise with AI-driven innovation to reduce costs, speed up go-to-market and create lasting loyalty.”
VINSINFO will also highlight its flagship innovation, Stylapse AI, a next-gen fashion visualisation and branding platform that reduces design-to-market cycles from weeks to minutes.
Visualsoft
Stand: L40
As well as showcasing services for Shopify merchants across Shopify Plus and omnichannel solutions across Shopify POS on its stand, ahead of the event Visualsoft will host its ‘Retail Run Club’, a 5k run in Kensington Gardens in association with SportsShoes.com, on Day 1 (24 Sep 2025) of the show.
As well as hosting the run, which starts at 07.30am, it is offering the first 50 retailers to register a £100 SportsShoes.com voucher and there will also be post-run networking opportunities in the Italian Gardens Café. Find out more: Retail Run Club | Ecommerce Expo.
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