Futon Company has extended its contract with Wincanton in a new three year deal, which will support the furniture brand with end-to-end warehousing and omnichannel fulfilment.

Futon Company, which has become the go-to brand for space-saving furniture and compact urban living solutions, now has 24 stores across the UK and a growing digital presence. As part of its next phase of improved efficiency, it will partner with Wincanton to create a future-fit supply chain solution to support its ongoing systems development.

“Futon Company is a brand with a strong identity and we’re proud to support them as they take the next step in their journey,” Carl Moore, Managing Director of Efulfilment at Wincanton, said. “We’re confident our operational capability and omnichannel expertise will drive efficiencies and delight their customers.”

Wincanton will manage Futon Company’s end-to-end warehousing and distribution operations from its specialist omnichannel fulfilment centre in Corby. Tapping Wincanton’s expertise across retail and ecommerce fulfilment, including multi-channel stock management, delivery optimisation and seamless customer experience, will support the brand’s ambition to maintain and further improve customer experience.

“Our new partnership with Wincanton marks a significant development in meeting our customer experience objectives,” David Kirby, Commercial Director at Futon Company, said. He added this would allow the retailer to “to continue our evolution whilst maintaining a first-class service for customers.”