Akeneo, the product experience company, has joined Shopify’s Partner Programme as a Premier Partner.

The partnership allows brands, manufacturers, distributors, and retailers to centralise, enrich, and optimise product content with Akeneo’s AI powered tools, while Shopify provides agile, composable infrastructure for digital storefronts.

Akeneo has launched its Akeneo App for Shopify, allowing merchants to connect Akeneo’s PIM to Shopify storefronts, eliminating manual data entry by automating syndication of rich, accurate, and localised product data, and enabling ongoing catalogue governance with less operational effort.

“With the use of Akeneo and Shopify, we were able, in just under six months, to grow our ecommerce presence from 10 countries to 170 countries and extend our capacity to sell spare parts directly through this channel.”

André Dias, Head of IT, FELCO

Akeneo and Shopify customer Giant Tiger says it accelerated its time-to-market with enriched data across its storefronts and unified product information for a more consistent shopping experience.

“We know that every digital shopping experience relies on accurate and consistent product information,” commented Romain Fouache, CEO at Akeneo.

“It’s become even more critical with AI transforming how consumers and B2B buyers research, discover, and purchase products. With Shopify, we are empowering brands to create and provide frictionless, enriched product experiences that drive not only revenue, but engagement and scalability at new speeds.”